Project Presentation
In groups of five, we created this mobile app from A to Z. Designed for electric car users, it allows them to locate available charging stations in real time, open navigation via Google Maps, and save terminals as favorites. We have focused on a fluid and intuitive interface, while encouraging eco-friendly mobility. This project reflects our commitment to offering an innovative and practical solution to support the transition to electric vehicles.
Marketing Strategy
In the project, I took over a large part of the marketing aspects. I have developed a comprehensive communication strategy to promote the app among electric vehicle users, highlighting its key features and environmental benefits. This strategy included managing social media, creating engaging content, and targeted actions to reach both the primary audience and potential users. In parallel, I worked on the financing component, exploring various options to ensure the project’s viability, including through strategic partnerships and crowdfunding campaigns. My goal was to maximize the visibility of the application while ensuring sustainable and environmentally responsible growth.
Mobile Application
Although I did not directly contribute to the technical development of the mobile application, I followed closely all the stages of its creation, which allowed me to learn a lot by observing the technical team. The application, developed mainly in TypeScript and React Native, is characterized by its innovative character and its ability to meet users' needs in a fluid and intuitive way. This experience has given me a better understanding of the challenges of mobile development and the importance of effective collaboration. You can discover the final application via the link below, reflecting this teamwork.